The BETTER Letter

Modern leadership for those shaping today’s athletes.

One idea. Five minutes. A better leader—every week.

The Culture Playbook

How to install culture into your program.

Gaining a competitive advantage in NCAA Athletics has changed forever.

It's not what you think. Why your drive might be draining you and how to recharge.

The first step in moving towards 100X as a performer.

You can't know how you're doing until you establish a clear and guiding "why".

🧠 Why Better Leadership Starts With Better Filters, Not Just More Books.