The BETTER Letter
Modern leadership for those shaping today’s athletes.
One idea. Five minutes. A better leader—every week.
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👊 It's here. And it's yours.
👊 Access your PowerBooks, guides, and webinar links — all your perks in one place.
How to install culture into your program.
The first step in moving towards 100X as a performer.
You can't know how you're doing until you establish a clear and guiding "why".
🧠 Why Better Leadership Starts With Better Filters, Not Just More Books.
🥁 The emotional tempo of a team is set by one person: the leader.
💪 Motivation isn’t about what you tell your team. It’s about what your team believes about you.
🪞 Nature. Nurture. Choice. Your leadership begins with how you’re wired — and what you do with it.
©️ Why the best leaders don’t copy — they connect who they are to how they lead.
😥 The leadership challenges that matter most rarely happen in public.
📒 5 surprising takeaways from our PowerBook feedback — and what they reveal about the current state of coaching.
🧫 Everyone talks about culture. Few understand it. Here are the 5 biggest myths keeping teams from building something that lasts.
🎥 Watch Kevin and Seth share the heart behind the BETTER PowerBook Series — and why it will change how leaders lead.
🌉 What separates leaders who last from those who fade midseason.
🪤 Avoid these hidden traps before they undo your years of hard work.